Course Descriptions

Journalism Core Courses:

A minimum of 34 semester hours in journalism is required, including:

Course Number Course Title
JOUR 1023 Media and Society
JOUR 1033 Fundamentals of Journalism
JOUR 4333 Ethics
JOUR 3633 Media Law
JOUR 4981
(See advisor for enrollment)
Journalism Writing Requirement

A minimum grade of C is required in all journalism courses that serve as prerequisites for advanced journalism courses. In certain cases, a minimum grade of B is required. Students must select a sequence when they enter the journalism school.

Each sequence has its own class requirements. Please see the individual sequence pages for that information.

All students are encouraged to take JOUR 402V Internship. (Learn more about the internships.)

Some classes with other departments can count as Journalism electives.

Other requirements

  • Fulbright College and the University require certain coursework for all its graduates. See a list of the Fulbright College and University courses here.
  • 40-hour Rule. Students must take at least 40 hours of 3000-level or above courses from any college in the University. Certain 2000-level courses may be counted.
  • 24-hour Rule. Students must take at least 24 hours of 3000-level or above courses in Fulbright College of Arts & Sciences.
  • Students must complete a minimum of 84 hours of classes outside of journalism to graduate.
  • 25% “D”s Rule. Students may not graduate if they have the grade of “D” in more than 25% of their coursework.
  • College Writing Requirement. Journalism students fulfill the writing requirement by completing a research paper in JOUR 4981 during the senior year.

Undergraduate Course Descriptions

Skip to Graduate Course Descriptions

(For course prerequisites check the Catalog of Studies)

JOUR 1023 Media and Society

Students study the history, role, and functions of the media and the influence and significance of the media in society and public affairs. The course examines current trends, issues, and development in the print, broadcast, and online/digital media, in advertising and public relations and media economics.

JOUR 1033 Fundamentals of Journalism

Basic writing skills in various journalism styles and formats. Covers grammar, spelling, punctuation and Associated Press style. Preparation for advanced level journalism classes.

JOUR 1030L Fundamentals of Journalism Laboratory

Co-requisite of JOUR 1033

JOUR 2013 News Reporting I

Clear writing, an ability to prioritize and synthesize information, performance under deadline pressure, and composing for print and the Web are hallmarks of the modern-day journalist. This course introduces the principles of contemporary journalism by requiring students to produce a high volume of quality, hard-news journalism on the Web or in print. The course focuses on reporting, research, interviewing, grammar, Associated Press style, and concise writing. As the semester closes, students will be required to produce stories that are suitable for publication in a daily newspaper. Students also will engage topics such as news bias, fairness, multi-platform journalism, ethics, and social media.

JOUR 2032 Broadcast News Reporting I

Clear writing, an ability to prioritize and synthesize information, performance under deadline pressure, and producing news stories for broadcast and the Web are hallmarks of the modern-day broadcast journalist. Students in this course will learn the fundamental skills and techniques involved in writing and producing radio and television news stories. Students will learn broadcast writing style, production techniques for radio voicers and packages as well as TV voice-overs. Audio recording and editing and video editing will be taught. Students will learn editing on professional editing software.

JOUR 2031L Broadcast News Reporting I Laboratory

Provides experience in basic broadcast news reporting techniques. Lab 3 hours per week. Corequisite: JOUR 2032.

JOUR 2053 Multimedia Journalism

Provides students with the skills of visual literacy, photo editing, audio processing, video editing and web publishing. Good writing will be emphasized. The course examines basic aesthetic principles in visual composition and techniques applicable to audio, video and web production. Prerequisite: JOUR 1023 and JOUR 1033, each with a grade of C or better.

JOUR 2063 Media Technology

Introduction to computer skills required in journalism; focus is training in the major computer software used in the profession. Prerequisite: JOUR 1023 and JOUR 1033, each with a grade of C or better.

JOUR 2332 Photojournalism I

Photojournalism I is a beginning course in the fundamentals of photography, including digital editing procedures, basic composition and exposure and the use of cameras. The course explores the importance of the visual images in communicating ideas and information. The student will learn to recognize quality photographs, both technically and aesthetically, and will learn to make, manage and edit photographs with digital cameras, media, computers, and software. The student will be exposed to the ethics of using images for news and editorial purposes, and in the process will learn to become conversant with photographic terminology through the critique process. In addition the student will learn how to record audio interviews and learn to combine images with audio and prepare a short multimedia presentation. Corequisite: JOUR 2331L.

JOUR 2331L Photojournalism I Laboratory

Provides experience in photography lab techniques. Laboratory facilities are supplied. Laboratory 2 hours per week. Corequisite: JOUR 2332.

JOUR 2453 Sports Television Production I

This course is an introduction to the specialized field of sports television production. It focuses on multi-camera, single camera and studio production. Extensive studio lab and field work are required. This field work is done in conjunction with RAZORVISION ACADEMY and the University of Arkansas Department of Intercollegiate Athletics.

JOUR 3013 Editing

This three-hour course is designed to develop students’ skills in copyediting, news judgment and related writing presentations and to give students practical experience in making creative, thoughtful and appropriate news decisions.

JOUR 3023 News Reporting II

This course will enhance the skills that news reporting students acquired in the introductory course, News I. Each week the lecture will be accompanied by the equivalent of a reporting laboratory. Students are required to produce several stories of varying length and subject matter. The semester mid-term and final stories will require students to report news stories that are suitable for publication in a daily newspaper. Students will work as a news reporting team to cover a significant story that unfolds over time.

JOUR 3072 Broadcast News Reporting II

As the second class in the broadcast journalism sequence, Broadcast News II builds on the skills learned in Broadcast News I, related to producing, writing, shooting and editing television news stories.

JOUR 3071L Broadcast News Reporting II Laboratory

The lab emphasizes skills of videography and of editing television news and feature stories.

JOUR 3083 Photojournalism II

Study of news and feature photography. Includes planning and shooting photographs for print and web versions of newspapers and magazines and instills in the student photojournalistic techniques, and ethical considerations of photographing for publication. Includes producing multimedia presentations and working with audio as well as still images. Lecture 3 hours, laboratory 2 hours per week. Corequisite: JOUR 3080L. Prerequisite: JOUR 2332 and JOUR 2331L.

JOUR 3080L Photojournalism II Laboratory

Corequisite: JOUR 3083.

JOUR 3093 Presentation Design for Journalism, Advertising & Public Relations

Presentations is a follow up to JOUR 2063, covering InDesign for presentations on paper, PowerPoint for presentations on screen, and Web design for presentations online.

JOUR 3123 Feature Writing

This course applies the standards and practices of traditional journalism to the craft of detailed, paced, long-form newspaper storytelling. In this class, we will read and analyze some of the finest examples of newspaper feature writing, making note of the differences between the standard news story and feature stories, such as anecdotes and scenes, extended quotes, themes, and kickers. Throughout the course, students will seek out enterprise stories and write trend stories, profiles, human-interest pieces and news features, employing the techniques and devices studied in class.

JOUR 3133 Editorial Writing

This course comprises a study of the opinion function of news organizations and media. The basic course offering includes the general craft of editorial writing. The course also explores best practices in the editorial and opinion columns presented in news media. In addition to the work of news and opinion professionals, the course explores public response in the form of letters to the editor and online commentary in response to printed and online opinion and analysis.

JOUR 3163 Sports Journalism

This upper-level journalism course utilizes basic journalism skills, the student is introduced to the world of sports journalism.We delve into the history of sports journalism. We find out how to write a basic sports game story, detailing the happening of an event. We find what constitutes feature stories, columns and opinion pieces.

JOUR 3263 African Americans in Film

This course surveys the history of the images of African Americans in film, especially as these images are examined in the context of stereotypical renditions and/or realistic representations of African-American experiences. African American images in film are studied from both the perspectives of independent cinema and commercial, mainstream cinema.

JOUR 3453 Sports TV Production II

Advanced production techniques in the specialized field of sports television production. There is concentration on packaging sports stories and the roll-ins for sports productions. There is also the chance to participate in live webcast production for RAZORVISION ACADEMY with the University of Arkansas Department of Athletics.

JOUR 3633 Media Law

A study of Constitutional guarantees, statutory laws and court cases applicable to mass communications.

JOUR 3723 Advertising Principles Advertising

Principles introduces students to the broad field of advertising. It examines the role of advertising in modern society with emphasis on the extent and manner of use of advertising in newspapers, magazines, radio, television, and other media.

JOUR 3733 Covering the Courts

This course is a blend of writing, editing and research, as well as multimedia production, designed to acquaint the student with the issues of tension inherent in the application of the First and Sixth Amendments. With the “fair trial/free press” issues as a backdrop, the course provides the student with the mechanics and nuances of covering trials and other aspects of legal affairs reporting.

JOUR 3743 Public Relations Principles

This course provides a general overview of the field of public relations and how it functions in organizations and in society. Fundamental concepts of public relations theory and practice, along with major ethical and legal considerations, comprise the primary content of this course. For those students planning a career in public relations, this course serves as the foundation of the public relations sequence.The course should also be helpful to those who are planning other professional and managerial careers that require an understanding of public relations, organizational communication and integrated marketing.

JOUR 3923H Honors Colloquium

Covers a special topic or issue, offered as a part of the honors program. May be repeated. Prerequisite: honors candidacy (not restricted to candidacy in Journalism).

JOUR 401V/402V

JOUR 401V and 402V are variable credit courses. JOUR 401V carries 1 to 4 hours of credit and JOUR 402V carries 1 to 3 hours of credit. A student may count maximum allowable hours in either.

JOUR 401V Advanced Journalistic Practices

Study of advanced Journalistic practices and methods, individual or group projects. Prerequisite: junior standing and 10 hours of Journalism and a 2.5 cumulative grade average.

JOUR 402V Internship in Journalism

Credit for practical experience gained through a Journalistic internship. Report required on significant aspect of internship experience. May be repeated for three hours. Prerequisite: JOUR major and junior standing and 10 hours JOUR and 2.50 cumulative grade point average. See the internship site here.

Graduate Students and 4000 / 5000-level courses

Skip to Undergraduate Course Descriptions

Graduate students may take any 4000 or 5000 level course for graduate credit.

JOUR 4033 Advanced Radio News Reporting

Students learn and practice skills required to produce long-form radio news stories. Working in a professional public radio newsroom environment,students develop story ideas, report, edit and voice stories for broadcast on the university public radio station KUAF. In other broadcast courses students are focused on producing local stories concerning the university community. In this class, students are producing stories of interest to a regional public radio audience.

JOUR 4043 Government and the Media

Focuses on the links between mass media and government and the increasingly significant role of media in politics and government. Examines the power, responsibility and performance of the press and public officials/government agencies in their relationship with each other. Prerequisite: junior standing.

JOUR 405V Specialized Journalism Seminars

The primary purpose of the course is to enlarge the journalistic skills of students interested in advanced forms of mass communication. The 405V courses offer a variety of timely and topical subject matter for students. As such, 405V courses can change frequently. Please see advisor for the current schedule of 405V classes.

JOUR 405V – Visual Journalism

The main goal of this course is to guide students in becoming more visually aware – that is, to observe as well as to see – and therefore to be more aware of the visual possibilities in presenting information. Course content focuses on the use of photography, graphs and graphic presentation of information (including tables, charts, sidebars, etc.) to more effectively, efficiently and clearly convey the meaning and encourage understanding.

JOUR 405V – Information Technology for Journalists

In this course, students are taught to view journalism and media – whether for print news, broadcast news, or ad/pr – as information outlets. The readings and exercises help them to understand information technology (IT) is a tool that allows for the acquisition, creation and dissemination of information in global environments. They are required to create and maintain a complete website on a server using basic HTML using material that follows the standards of the Seven Cs (clear and concise, cogent and convincing, complete coverage, corrections). They are always encouraged to use critical thinking skills.

JOUR 405V – Art of Interactive Journalism

In this course, students learn the basics of preparing stories for an interactive, multimedia Web experience as well as the requisite basic software and hardware tools. Students will learn the basics of Web design and site construction as well as multimedia software programs with the end result being high-quality multimedia journalism that includes video, audio, still photos, and text.

JOUR 405V – Introduction to Sports Media

Introduction to the world of sports media, including print, Internet blogging and website hosting, sports television production and sports reporting. Journalism 1033 is advised, but not necessary. What is sports journalism and where does it fit in today’s society? There is an introduction to basic sports multi camera television production utilizing TRICASTER. Also, there is introduction to studio sports production.

JOUR 405V – Advanced Sports Journalism

The student in this course has been introduced to the world of sports journalism. We continue the history of sports reporting and go deeper into the feature writing, blogging and sports reporting. There is an emphasis on the longer form of sports writing and column writing.

JOUR 405V – Public Relations Case Studies

This course is designed to provide students with a conceptual framework upon which to hang real-world strategies. Using the ROPE model (research, objectives, programming and evaluation) the course will outline a strategic approach to solving communication problems, including the ability to better define audiences, set measurable goals and prepare effective messages utilizing the most effective communication vehicle available.

JOUR 405V – Introduction to Video Production

Introduction to Video Production is a very basic course designed to introduce non-broadcast majors to the principles of video production. Through a series of exercises and projects, students will learn the fundamentals of video production, including visual language, scripting, the pre-production process, digital camera operation, preliminary audio production, and digital editing. Students will incorporate all these techniques to produce their culminating projects.

JOUR 4063 Computer-Assisted Publishing

In-depth, hands-on exploration of computer hardware and software in the design and production of media messages. Examination of developing media technologies and the computer’s influence on design and conceptualization. Prerequisite as of 2002: JOUR 2063.

JOUR 4143 Public Relations Writing

In this class, students receive instruction and writing practice designed to develop the professional-level writing skills required of PR practitioners,with emphasis on the different approaches required for different audiences and media. A partial list of the kinds of things covered includes press releases (for both print and broadcast),fact sheets, backgrounders, position papers, public service announcements, speeches, memos and letters, including letters of complaint and traditional conservative business letters.An assortment of trade magazines, in-house publications and media kits are examined. Discussions focus on the ethical and legal responsibilities of the PR writer,including laws that affect the writing of public relations materials.

JOUR 4333 Ethics in Journalism

Critical examination of specific ethical problems confronting professionals in all areas of mass communications. Reading and writing assignments are aimed at familiarizing students with the nature of the mass media and their social responsibilities.

JOUR 4413 Broadcast Advertising and Sales

This media sales class is designed for students interested in becoming account executives or development professionals for a TV station, radio station,newspaper, magazine, internet publication, non-profit corporation or advertising agency.

JOUR 4423 Creative Strategy and Execution

Students create a complete advertising campaign, to include outreach via television, magazine, newspaper, radio, and one other outlet to be chosen by students. Not an introductory course, Creative Strategy presumes (and reviews) target markets, the difference between advertising and promotion, and the particular uses of various media. Topics include targeting advertising by age, gender and ethnic origin.

JOUR 443V Event Promotion and Execution

Students write press releases, engage in correspondence, plan banquets and meetings for the annual department open house and celebration known as J-Days. Students engage in advertising outreach, and thus apply tools and technologies appropriate for the communications professions in which they work. Requires an understanding of diversity on campus as students must plan events that will appeal to a broad range of nationalities, ethnicities, and SES.

JOUR 4453 Media Planning and Strategy

Media Planning & Strategy introduces you to the process of deciding where, when, and why to place advertisements in mass media. Media planning includes the “behind the scenes” research and analysis that goes into the selection of media vehicles to deliver advertising, promotions, and public relations messages to the target audience in the right setting, at the right time, and in the most cost-efficient manner possible.

JOUR 4463 Campaigns

Applying advertising principles and techniques to preparation of a complete campaign; determining agency responsibilities, marketing objectives and research, media mix and creative strategy. Emphasis is also given to campaign presentation delivery and utilizing audio and visual techniques. Prerequisite: Instructor permission and a grade of B or better in JOUR 3723, JOUR 3743, JOUR 4423 and JOUR 4453.

JOUR 4503 Magazine Writing

This course applies advanced journalistic practice to feature writing with an eye toward producing magazine-length work. Students will survey the past and present of award-winning pieces of narrative journalism in publications such as The New Yorker, Esquire, Harper’s, Outside, National Geographic and others. Also known as literary journalism, this style of nonfiction storytelling engages devices most commonly associated with fiction, such as the use of a first-person narrator, scene-by-scene construction, themes, metaphor, and extended dialogue. It requires intense reporting spread over weeks and can result in an intimate work of journalism that re-creates a subject, place and mood.

JOUR 4553 Magazine Editing and Production I

The focus of this course is a semester-long exercise in which each student conceptualizes, designs and produces a prototype for a new magazine. Throughout this process students learn about magazine history, the different kinds of magazines and the current trends in magazine publishing. They learn to think critically in researching potential audiences and markets and to use this information in creating the content and look for their publications. Page layout and photo editing software are used to design and produce magazines.

JOUR 4863 Television News Reporting I

Advanced techniques in broadcast Journalism including: covering beats; writing and interviewing; and producing news programs for television. Television studio production including producing, directing, teleprompter, character generation, audio, lighting and camera operation. Produce weekly TV news program for broadcast.

JOUR 4860L Television News Reporting Laboratory

Corequisite: JOUR 4863.

JOUR 4873 Television News Reporting II

This advanced TV news reporting course is designed to prepare students for an entry level position as a television reporter, news producer, or photo journalist. It is also designed to benefit students who desire an entry level job in TV production, and should provide a solid foundation for students who desire to begin working on an advanced degree in broadcast journalism.

JOUR 4883 Advanced Television News Production

Continuation of JOUR 4873. Students prepare and present television newscasts for air. Laboratory component arranged. Corequisite: JOUR 4880L Prerequisite: JOUR 4873. JOUR 498V Journalism Writing Requirement (1-6)

JOUR 4880L Advanced Television News Production Laboratory

Corequisite: JOUR 4883.

JOUR 4893 TV News Producing


JOUR 4903 Community Newspaper

This course takes students through the process of creating an online news publication for a specific community of readers, defined by geography or special interest. Students research audience and need for the publication; they determine content, report, write and edit stories, and take photographs. They create a web site using services such as WordPress and post their material. Prerequisite: Junior standing.

JOUR 4923 History of the Black Press

This course investigates the role of the black press from its beginnings in 1827 through the Civil Rights movement in leading African-Americans in the quest for national identity. We will see that black newspapers – that is, newspapers written and edited by black Americans for black Americans – provided information and news that was not covered by mainstream newspapers, but that was critical to building a sense of community and unity among black Americans. We will also see that black newspapers grew and prospered as African-American communities grew in self-definition and purpose, in literacy and in financial success. Junior standing is required.

JOUR 4981 Journalism Writing Requirement (1-6) (Senior Paper)

This course takes students through the process of conceptualizing and writing a research paper that will satisfy the senior research thesis requirement of Fulbright College. It will also serve as a “capstone course” for journalism majors, in which faculty members and outside speakers will present a variety of topics bearing on journalism and the challenges facing the field. (1 hr)

JOUR 4981H Honors Journalism Writing Requirement (1-6) (Senior Paper)

This course takes students through the process of conceptualizing and writing a research paper that will satisfy the senior research thesis requirement of Fulbright College. It will also serve as a “capstone course” for journalism majors, in which faculty members and outside speakers will present a variety of topics bearing on journalism and the challenges facing the field. (1 hr)

JOUR 5003 Advanced Reporting

Stresses public affairs coverage, interpretive, investigative and analytic Journalism. Course involves research, work with documents, public records and budgets and specialized reporting.

JOUR 5023 Journalism Theory

JOUR 5043 Research Methods in Journalism

Research methods of utility in Journalism. Emphasis on survey research, electronic data base searching and traditional library research. Prerequisite: graduate standing or honors program standing.

JOUR 5043H Research Methods in Journalism

Research methods of utility in Journalism. Emphasis on survey research, electronic data base searching and traditional library research. Prerequisite: graduate standing or honors program standing.

JOUR 5063 Issues In Advertising and Public Relations

Seminar course involving the critical examination of the major cultural, social, political, economic, ethical and persuasion theories and/or issues relevant to advertising and public relations affecting individuals, organizations and societies. Prerequisite: graduate standing.

JOUR 5073 Propaganda and Public Opinion

Examines and analyzes the means of influencing and measuring public opinion, with an emphasis on survey research and polling.

JOUR 5183 International Mass Communications

Examination of national media systems, issues in international communications, the role of the media in coverage of international affairs and the impact of new technologies on mass communications.

JOUR 5193 Professional Journalism Seminar (IR)

Examination of complex problems encountered by professional Journalists with focus on research and analysis of the role of Journalism in major social, economic and political developments. May be repeated for a maximum of six hours credit, as content will vary.

JOUR 5233 Media and Public Policy

Focuses on the interaction between media, politics, government and public policy, particularly on the impact and influence of the media on the public policy agenda.

JOUR 5313 Literature of Journalism

A survey of book-length narrative nonfiction from mid-20th Century to today. Authors may include pioneering literary journalists, such as Hersey and Capote; New Journalists, such as Didion and Wolfe; and their successors, such as Frazier and Orlean.

JOUR 5323 Documentary Production I

In-depth study of documentary film as non-fiction, long-form Journalism. Covers subject, funding, research and development, pre-production planning, field production, talent, music, post-production, promotion, broadcast and distribution. Required trip to Hot Springs Documentary Film Festival.

JOUR 5333 Documentary Production II

A continuation of JOUR 5323. Students photograph, write and edit a documentary begun in the fall semester. Prerequisite: JOUR 5323

JOUR 600V Master’s Thesis (1-6)

Required of all M.A. Journalism students.

Outside Courses that Count

Courses that can count as Journalism electives include:

  • AGED3142/3141 Intro to Agri Communications. with emphasis on public relations and strategic communications campaign planning.
  • AGED 401V Publication Production in Agriculture. Taught only in the fall. Cross-listed as JOUR 4063, Computer-Assisted Publishing.
  • AGED 401V Contemporary Practices in Agricultural Communications. A professional development course meant to prepare students for their internship experience.
  • AGED 4143 Electronic Communications in Agriculture. Cross-listed as JOUR 3093, Web Design.